Finding a marketing and PR agency that suits your needs and budget can take weeks. Your time is better spent elsewhere (like taking a well-deserved vacation), so we streamlined the procurement process for you. Explore starting prices for our most popular services below without jumping on yet another call with yet another agency.
DELIVERABLES:
Social Media Management
— Develop and share eight (8) social media posts per month
— Build content library to accompany social media posts
Blogging
— Write and publish one (1) blog post per month, up to 500 words with SEO
— Content types: Q&As, how-to articles, list articles, reviews, etc.
Email Marketing
— Write and send one (1) email per month
Reporting
— Automated marketing report each month
BENEFIT:
Our most popular package, the Essential Marketing Bundle provides business owners and nonprofits with essential deliverables for driving quality growth. Developing insightful content, and then sharing it across social media and email marketing channels, enables brands to assert their thought leadership and drive conversations in a consistent manner that drives results month after month.
FREQUENCY:
Monthly
PRICING:
Starting at $4,000
DELIVERABLES:
— Build and maintain PR outreach calendar
— Develop proactive and creative story angles that tie in with local and national conversations
— Brainstorm publicity stunt ideas and identify vendors for needed support
— Pitch brand spokesperson(s) to provide expert insights on current events (newsjacking)
— Write and send compelling pitches to media
— Coordinate media interviews and publicity opportunities
— Build relationships between you, your brand and reporters
— Provide PR reports and press clips
BENEFIT:
Do you want to stay top of mind with reporters, editors and producers so they’ll consider including you and your brand in “Best Of” lists, feature articles and live TV interviews all year long? Maintaining strong relationships with the media is critical if you want to stay on their radar. Our team thinks outside of the box to develop proactive story ideas and pitches that catch their attention, earning you consistent coverage to assert your relevance.
FREQUENCY:
Monthly
PRICING:
$2,250 per month for 15 hours of any of the services listed above
DELIVERABLES:
Multi-channel lead generation program that includes:
— Lead magnet content development and design to attract target audiences (3-page lead magnet such as checklists, calendars, whitepapers, etc.)
— Landing page for audiences to download exclusive content
— Integration with existing CRM
— Three (3) automated emails to new subscribers
BENEFITS:
Attract and secure quality leads with a simple and streamlined digital experience. Website visitors can sign up for your newsletter, download exclusive content, or schedule a call with your team all in one place. Integration with a CRM system enables you to keep track of these leads as they move along the sales funnel.
KPIs:
Conversion Rate, new email subscribers, website traffic, number of meetings scheduled
FREQUENCY:
As Needed
PRICING:
$7,500
DELIVERABLES:
— Logo
— Branded color palette
— Brand guide
— Letterhead
— Business card design
— 2-3 options for initial review
— Includes two (2) rounds of revisions
BENEFIT:
A consistent brand identity is important when telling your company’s story. Brand guidelines help streamline the look and feel of your business and creates a clean, unified approach to your outreach.
FREQUENCY:
One-Time Project
PRICING:
Starting at $5,500
DELIVERABLE:
— On-demand graphic design services
FREQUENCY:
As Needed
PRICING:
$125/hour
DELIVERABLES:
— One (1) blog post per month, up to 500 words
— Content types: Q&As, how-to articles, reviews, etc.
— Keyword recommendations and SEO
BENEFIT:
The more educational content you share, the more prominent your website becomes in search results. We research keywords and write impactful, SEO-friendly content that establishes your brand as a thought leader in your field.
FREQUENCY:
Monthly
PRICING:
Starting at $500 per blog post
DELIVERABLES:
We’ll write and develop insightful content for you on an as-needed basis, such as:
— White Papers
— Case Studies
— FAQs
— Ad Copy
— Sales Material Copy
BENEFIT:
As your business levels up, you need new content that showcases your work, products, services and capabilities. Whether it’s a one-time case study or an FAQ page to help streamline inquiries, we’ll help you communicate your message quickly and effectively. View our marketing agency pricing below for more information.
FREQUENCY:
As Needed
PRICING:
$125/hour
DELIVERABLE:
— Add a branded infographic to your website or blog post (client to provide data/statistics)
— Includes two (2) rounds of revisions
BENEFIT:
Infographics increase the amount of time people spend on your site while communicating your message and expertise.
FREQUENCY:
As Needed
PRICING:
Starting at $500
DELIVERABLES:
— SWOT analysis
— Audience segmentation
— List cleaning recommendations
— Scheduling recommendations
— Content topics & strategies
— 6-month email calendar
BENEFIT:
Who are you trying to engage? What messages are you aiming to drive home? Developing an email strategy tailored to your audience’s needs and desires yields higher open and click rates. Our email marketing specialists work with you to understand what makes your subscribers tick before hitting “send.”
FREQUENCY:
One-Time Project
PRICING:
Starting at $6,500
DELIVERABLES:
— Modular email template design within your email marketing software
— Custom brand elements to encourage email opens, clicks and engagement
— Includes two (2) rounds of revisions
BENEFIT:
Beauty is power. Carefully designed email templates allow subscribers to digest messages you send them without feeling overwhelmed. A gentle stream of information accentuated with gorgeous graphics makes for emails your subscribers will want to open time and time again.
FREQUENCY:
One-Time Project
PRICING:
Starting at $1,000
DELIVERABLES:
— Write and send two (2) emails per month (using pre-designed template)
— Copywriting
— Stock photos
— Subject line, preview text, and header text per segment (up to 3 segments)
— Distribution
— Monthly performance report
BENEFIT:
We’ll build and send an impactful email to your subscribers on your behalf. Strong subject lines motivate subscribers to open emails from your brand. Clear calls to action help you achieve specific conversions.
FREQUENCY:
Monthly
PRICING:
Starting at $750
DELIVERABLE:
— Build and send one (1) additional email per month
BENEFIT:
Need to promote an event or extra campaigns? Add an additional email newsletter to connect with your email subscribers more than once a month.
FREQUENCY:
As Needed
PRICING:
Starting at $300 per additional email
DELIVERABLES:
(Part 1) Comprehensive PR Strategy and Campaign Tailored to Your Goals
— Audience definitions
— Brand positioning
— Campaign messaging
— Media list development
— Outreach plan and calendar
(Part 2) Press Release Development & Media Pitching
— Write and send one (1) press release announcing your news/story
— Pitch stories to media (local, regional, national)
— Media training for spokespersons
— Coordinate media interviews and publicity
— Provide talking points
— Manage and update media lists
— Organize and manage brand collateral for media
— Monitor media coverage and provide press clips
— Provide PR campaign report
BENEFIT:
A strong PR strategy helps us secure effective media coverage for your brand. We evaluate your target audiences, business objectives, brand voice and other key elements to craft a custom public relations strategy for you before we begin the outreach phase. We also identify your brand positioning, build media lists, identify company spokespeople and conduct media training during this phase.
Then, we write press releases and pitches that communicate your message to the media clearly and effectively. We know what reporters value, and we use this knowledge to help your story shine. More importantly, we take the time to personalize pitches based on the reporter’s beat and expertise. We’ve secured multiple interviews for all of our clients, enabling them to build their credibility and relevance with quality media coverage.
FREQUENCY:
One-Time Project (3 Months)
PRICING:
Starting at $15,000 for Local Campaigns
DELIVERABLES:
— Build and maintain PR outreach calendar
— Develop proactive and creative story angles that tie in with local and national conversations
— Brainstorm publicity stunt ideas and identify vendors for needed support
— Pitch brand spokesperson(s) to provide expert insights on current events (newsjacking)
— Write and send compelling pitches to media
— Coordinate media interviews and publicity opportunities
— Build relationships between you, your brand and reporters
— Provide PR reports and press clips
BENEFIT:
Do you want to stay top of mind with reporters, editors and producers so they’ll consider including you and your brand in “Best Of” lists, feature articles and live TV interviews all year long? Maintaining strong relationships with the media is critical if you want to stay on their radar. Our team thinks outside of the box to develop proactive story ideas and pitches that catch their attention, earning you consistent coverage to assert your relevance.
FREQUENCY:
Monthly
PRICING:
$2,250 per month for 15 hours of any of the services listed above
DELIVERABLES:
— Write one (1) press release announcing your news/story (up to 500 words)
— NOTE: This package does not include distribution or media pitching
FREQUENCY:
One-Time Project
PRICING:
$2,000
DELIVERABLES:
— Stakeholder interviews (via Google Form)
— Site audit for SEO issues
— Organic traffic overview
— Competitor research and analysis
— Observations and recommendations
— Keyword research and selection for up to 15 pages
BENEFIT:
A custom SEO strategy provides you with the insights, tools and recommendations you need to rank highly on Google search results and increase organic traffic to your website.
FREQUENCY:
One-Time Project
PRICING:
Starting at $5,000
DELIVERABLES:
— Optimize web page copy with identified keyword
— SEO copywriting by SEO experts
— Optimize header tags, meta descriptions, title tags and alt tags
— Audit redirect links and repair broken links
— 3-month benchmarking and optimization for website pages to increase success
— Quarterly performance report
BENEFIT:
Increasing your visibility on search engines will bring more qualified leads to your website and/or landing pages. Optimizing your website copy with well-researched and competitive keywords will attract clients and prospects seeking your products or services.
FREQUENCY:
Ongoing
PRICING:
$150/hour
DELIVERABLES:
Documented Social Media Strategy in an easy-to-implement guide that includes:
— Audit
— Stakeholder interviews (via Google Form)
— Target audience definitions
— Three (3) content strategies
— 3-month campaign calendar
— Recommended hashtags
— Audience engagement techniques
— Crisis management techniques
— Best practices
— Three (3) sample posts
BENEFIT:
During the strategy phase, we define your target audiences, research competitors, solidify your core messaging and other key elements to craft an effective social media marketing strategy that resonates with people you want to engage.
FREQUENCY:
One-Time Project
PRICING:
Starting at $7,000
DELIVERABLES:
— Manage three (3) social media pages for one (1) brand
— Manage social media calendar
— Develop and publish social media posts
— Image library to accompany social media posts (graphics, stock photos and client-provided content)
— Audience growth and engagement
— Automated social media report
BENEFIT:
Our social media team will manage your social media efforts to help you increase engagement and get more followers. A strong social media presence will build awareness around your brand and cultivate an engaged network of advocates.
FREQUENCY:
Monthly
PRICING:
Starting at $2,000
DELIVERABLES:
— Dynamic, engaging videos created for social media platforms
— Range from :30 to :60
— Animated subtitles, graphics and GIFs
— Trending audio
BENEFIT:
We create engaging videos that yield thousands of views, likes and saves across popular social media platforms like Instagram, TikTok and YouTube. Showcase your expertise and build your audience with videos you can share time and time again.
FREQUENCY:
Monthly
PRICING:
Inquire for pricing
DELIVERABLES:
— Determine influencer marketing goals and budgets for high-impact partnerships
— Identify influencers who align with campaign goals
— Provide campaign brief and social media kit to influencers to ensure posts achieve brand goals
— Review content and provide feedback before influencers post to channels
— Monitor social media mentions and conversations
— Develop report detailing impact of influencer event (screenshots, impressions, engagement, etc.)
BENEFIT:
Strong influencer partnerships can accelerate a brand’s marketing goals, especially when it comes to connecting with target audiences in a specific market. After determining your key marketing objectives, we will identify and partner with influencers who align with your brand’s mission to launch a successful campaign across TikTok and Instagram.
FREQUENCY:
As Needed
PRICING:
Pricing varies by number of influencers
EXAMPLES:
Explore our Museum Store Sunday case study to view our influencer marketing capabilities.
Our team is ready to help you achieve your business and branding goals. Select the services you need below and we’ll connect with you soon. Remember, you can find cost estimates for each package under the marketing agency pricing sections (web design quotes will be provided when we learn more about your needs).