Local PR Campaign Case Study
Smoothie King is beloved nationwide for its delicious smoothies made from whole fruits and organic vegetables. As the Dallas-based brand prepared to launch its new line of Smoothie Bowls exclusively in San Antonio, its marketing team tapped us to plan and launch a local PR campaign that asserted its position as the go-to destination for refreshing and satisfying treats.
In addition to launching a successful public relations campaign that amassed an estimated 23.7 million earned media impressions in just two days, we organized two high-impact event marketing activations to deepen the brand’s connections with San Antonio residents.
Read our local PR campaign case study to learn how we secured millions of media impressions for Smoothie King’s Smoothie Bowls launch across San Antonio’s top news and lifestyle media outlets.
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